ROUTE06

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Digital Transformation

This section provides articles, news, and case studies related to Digital Transformation (DX). According to IDC Japan K.K., "DX is defined as "a company's ability to create value and establish competitive advantage by transforming both the online and real customer experience through new products, services and business models using the third platform (cloud, mobility, big data/analytics, social technologies), while responding to disruptive changes in the external ecosystem (customers, markets) and driving change in the internal ecosystem (organizations, culture, employees). The term is defined as "creating value and establishing competitive advantage by transforming the customer experience both online and in the real world through new products, services, and new business models.

Sogo & Seibu Partners with ROUTE06 to Launch Innovative OMO Store

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Sogo & Seibu Partners with ROUTE06 to Launch Innovative OMO Store

Sogo & Seibu Co., Ltd. and ROUTE06,Inc. have collaborated on the development of stores for Sogo & Seibu's new business venture, CHOOSEBASE SHIBUYA. Leveraging a Retail-as-a-Service (RaaS) model, the store aims to connect digital-native consumers with emerging brands through cutting-edge technology. We aim to provide new value through open innovation between department stores and startup companies.

ROUTE06 Appoints Former Increments Director Tomoya Konishi

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ROUTE06 Appoints Former Increments Director Tomoya Konishi

ROUTE06, a Tokyo-based company led by CEO Takafumi Endo, has announced the appointment of Tomoya Konishi to its board of directors following a shareholder resolution. Under the new director, ROUTE06 will continue to strengthen its organizational structure in order to expand its UX design support services and in-house service development for client companies.

Digital Transformation Specialist ROUTE06 Raises 200 Million Yen in Seed Funding

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Digital Transformation Specialist ROUTE06 Raises 200 Million Yen in Seed Funding

ROUTE06, Inc. (Headquarters: Shibuya, Tokyo; CEO: Takafumi Endo) announces that it has secured 200 million yen in seed funding from venture capital funds managed by Delight Ventures, Inc. and Genesia Ventures, Inc.