Insights

In this article, we will try to sort out what kind of multi-product strategy you should take depending on your target industry, vertical and user persona.

In April 2023, White Healthcare re-launched "Your Medicine Box," an e-commerce platform for over-the-counter (OTC) drugs and regular medicines. Your Medicine Box" is an e-commerce site that supports members' health and self-medication by offering over-the-counter (OTC) medicines individually suited to members' needs while utilizing receipt data. In this interview, we spoke with Yoshiki Hirai about the background of providing "Your Medicine Box" and its aims.

This article looks at the differences between Horizontal SaaS and Vertical SaaS and how these differences make a difference in product development.

Not many organizations are able to make user first a reality as they breathe the air. There is a high hurdle to be constantly reminded when planning a product, identifying user issues, creating PRDs, and finally being able to confirm that the product is valuable to the user.

This article focuses on the discontinuation of a product or feature and outlines the process and key decision-making points to consider.

This article reviews product strategy and explores the importance and benefits of product manager diversity in realizing that strategy, focusing on the growth phase and beyond.

This article provides an overview of the security measures cloud service providers should implement and outlines various security certifications.

In this article, we will review what freemium means in SaaS, compare it with the similar concept of free trial, and confirm what it means in terms of product strategy.

This article reviews how businesses and products have evolved with the rise of XaaS and identifies the necessary changes in pricing to support this evolution.

While knowledge about product management is growing, there's no well-organized guide on how to become a product manager. At the same time, the gateway to becoming a product manager with no experience is still quite limited. In light of this situation, this article challenges you to categorize the career path to product manager based on the backgrounds of the product managers I have worked with and the backgrounds of the product managers who became product managers.

This article explores the evolving roles, skills, and mindset of product leaders, with a focus on the organization, company structure, and the business phase in which they operate.

In the previous article, we covered the soft aspects, highlighting the importance of shared goals, user focus, and agility. In this article, we will introduce the hard aspects, including the tools that support the soft aspects.

GitLab Inc. (GitLab), an American technology company that develops and provides a DevOps platform for modern software development, including version control tools and CI/CD, operates with approximately 2,000 employees worldwide, all of whom work fully remotely.

Japan's once-thriving AV equipment and mobile internet industries were upended by the arrival of iOS and Android in 2007, completely reshaping the landscape.

In this installment of our series on the transformation of major corporations from a VC's perspective, we explore what is essential for corporate transformation, including digital transformation (DX). In this fourth installment, we interview Mr. Shozo Isaka, a Partner at JAFCO Group. Mr. Isaka emphasizes the importance of a long-term perspective. We will discuss key points for advancing DX in large companies and considerations for startups collaborating with them, based on Mr. Isaka's insights.