PRESS
Sogo & Seibu Partners with ROUTE06 to Launch Innovative OMO Store
Sogo & Seibu Co., Ltd. and ROUTE06,Inc. have collaborated on the development of stores for Sogo & Seibu's new business venture, CHOOSEBASE SHIBUYA. Leveraging a Retail-as-a-Service (RaaS) model, the store aims to connect digital-native consumers with emerging brands through cutting-edge technology. We aim to provide new value through open innovation between department stores and startup companies.
