ROUTE06

Category

Spotlight

ROUTE06's "Spotlight" series offers invaluable insights through interviews with experts who are at the forefront of business and technology, including business planners and project advocates. What sets this series apart is its broad focus; it is not confined to a specific client or partner company but instead reaches out to individuals across a diverse array of industries, professions, and roles. This inclusivity allows readers to access varied perspectives, sharing a wealth of practical insights drawn from real-world business problem-solving and innovation. The "Spotlight" series delves into a myriad of topics, showcasing everything from the hurdles faced by project leaders launching new ventures at major trading firms to the product development journeys undertaken by product managers at startups. These interviews are designed to transcend simple knowledge sharing, offering actionable insights through concrete examples that readers can readily apply to their own enterprises. For instance, the series reveals firsthand accounts of the challenges encountered by project leaders, their solutions, and strategies for entering new markets. ROUTE06 positions itself not merely as a consulting or system integrator (SIer) but as a collaborative partner dedicated to co-creating new value alongside its client companies. Embracing a novel approach to "professional services," ROUTE06 aligns its vision with that of its clients, focusing on an interactive methodology that involves actively participating in the realization of that vision. This commitment extends beyond standard contractual development and support, highlighting the significance of customization tailored to client needs and informed by data-driven decision-making. In this way, ROUTE06 empowers its clients to grow and collaboratively establish sustainable business models. The "Spotlight" series aspires not only to deliver in-depth insights related to business and technological advancements but also to inspire its readers in innovative directions. By sharing interviews that encapsulate cross-industry viewpoints and specific success strategies, the series provides readers with ideas that can be seamlessly integrated into their own business practices. Furthermore, by disseminating the extensive knowledge and experience that ROUTE06 has amassed, it serves as an essential resource that supports readers in their professional development and encourages them to embrace new challenges. Through the "Spotlight" series, ROUTE06 presents practical insights that span a wide range of industries and professions, recounting real-world experiences from the cutting edge of business and technology to inspire growth. These narratives unveil the strategic approaches necessary for tackling business challenges and fostering innovation on the front lines. Ultimately, the series stands as an invaluable resource for business leaders and project advocates, equipping them with the cross-industry knowledge and experiences needed to propel their future business initiatives forward.

Scent Designer Megumi Fukatsu: Creating Fragrances that Embody a Company's Essence

Spotlight

Scent Designer Megumi Fukatsu: Creating Fragrances that Embody a Company's Essence

DesignBrandingUX DesignEmployee Engagement

What does it mean to design a brand or space with fragrance, what is the process of creating it, and what does fragrance bring to people? We asked Fukatsu about the story of how she made fragrance her career.