Moe Mizono
Moe Mizono. After graduating from university, she worked at Sansan, Inc. as a public relations manager for a software service for corporate clients. She is engaged in PR work and planning and editing of owned media in the marketing team.
Research
The Rise of SaaS: How Salesforce and Marc Benioff Revolutionized Marketing Strategy
MarketingB2BSaaSCloud ComputingBusiness EcosystemMarketing AutomationCRMScaling UpSubscription ModelPlatformSalesforce
Salesforce established a SaaS (Software as a Service) business model that delivers software services via the Internet. While it is best known for business applications like CRM and SFA, Salesforce has significantly broadened the scope of the entire enterprise software market.